

Ufuoma Muwhen
My name is Ufuoma Muwhen—social entrepreneur, nonprofit and brand consultant, and public health advocate with a focus on sickle cell awareness. I’m the founder and CEO of NotJustYou, a national support organization for individuals and families affected by sickle cell disease. I also serve as the graphic and merchandise design lead on the Creative Team at Cornerstone Christian Church of God (CCCG), where some of my most meaningful leadership lessons have taken root.
Born in Toronto to Nigerian parents of the Urhobo tribe from Warri, Delta State, my life began with a leap of faith. My parents immigrated to Canada in 1998 while expecting their first child—me. They were dreaming of more opportunities, more stability. A decade later, with two more children and a desire for better economic footing, we moved west to Alberta in 2008. That bold decision laid the groundwork for the life, leadership, and sisterhood I now walk in daily.
For the past five years, I’ve had the absolute joy of serving on CCCG’s Creative Team alongside some of the most talented, visionary women I know. When I look back at the work we’ve done—from sermon graphics and content planning to full-scale documentary shoots—it’s wild to think we pulled it off without any formal training. Just a shared vision, relentless grit, and the grace of God.
